With almost 80% of his body covered in skeleton tattoos, fashion model Rick Genest is best known by his stage persona Zombie Boy, but the Canadian artist hit the headlines for a different reason in an incredible video for Vichy's Dermablend foundations. Genest is currently starring in the brand's "Go Beyond the Cover” campaign. The video opens with an unrecognizable tattoo-less Rick with a flawless complexion. However, as he takes off his shirt and begins scrubbing with make-up remover, his extensive tattoos gradually begin to appear.
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